Five Ways to Avoid CRM Implementation Disaster
Date: 20th November 2017
It’s quite typical for us to hear “CRM hasn’t worked for us” when speaking with a prospect or customer. When embarking on your CRM journey it is important to remember that it is a project. If you do not treat it as such, it is quite likely that your implementation efforts will fail. Many of the projects we have been brought into are in a critical state because: – The project has been run in house by staff who are not trained to run a project. The technical team hasn’t customised the system in a supportable or extendible manner, it …
