A Coffee With.. Eva Pederzini

Date: 17th July 2020

  Eva Pederzini is an Italian omnichannel marketing specialist and has lived in Surrey since 2014. Eva’s worked for big corporate companies, like Nespresso, in various Director’s positions throughout her career. In 2019 Eva started her own business, Eva P & Associates, providing specialist consultancy focussing on Business, Brand and Omnichannel. As part of the Digital Knowledge Exchange ‘Zoom Webinars’ Season Two, Eva will be presenting a masterclass on Omnichannel marketing for Leeds city region businesses. What is your business motto? My motto is “Never give up” as I believe that in business you can face setbacks, but it is …

A coffee with.. Natalie Eminae

Date: 26th June 2020

  Natalie Eminae set up OCOCO Media in 2012 at the age of 23. Today, she runs the social media marketing agency from their Gateshead office and works with clients nationally and internationally. When she’s not at the office or working from home, you’ll find her running, enjoying a movie or eating good food. As part of the Digital Knowledge Exchange ‘Zoom Webinars’ Season Two, Natalie will be presenting a masterclass on Instagram for business. What is your business motto? The phrase “if it was easy, everyone would do it!” definitely keeps me motivated on a daily basis! It gets …

5 Actionable SEO Tips For Your Business

Date: 10th June 2020

The top 5 results of search engines get 75% of all clicks so it is vital for any business – big or small, to earn a prime spot in search engine rankings with SEO. A top-ranking site earns trust, gets more clicks and drives valuable organic traffic to your site. Green Gecko Digital are a Leeds-based digital company that specialises in web design and SEO in Leeds. Here are 5 actionable SEO tips your business can take today to boost search engine rankings: 1. Optimise Your Content Good quality content acts as a trust signal to both search engines and …

Results of Digital Enterprise COVID-19 survey

Date: 22nd May 2020

The recent COVID-19 outbreak has had a significant impact on SMEs and as a consequence of the pandemic, many businesses are now having to operate very differently.  The ability to work remotely from home has become a necessity for many organisations, whilst others are looking at how they can adapt to ensure not just their survival, but also their future prosperity once the current crisis is over. Here at Digital Enterprise, we have spent the last three years providing funding and training for businesses so they can improve their digital capabilities and grow. However, current circumstances have meant we are …

5 Ways to Sell More Online

Date: 1st May 2020

Whether you own a bricks and mortar store and would like to start selling online, or you are a purely e-commerce business, you’ll want to make sure you maximise the traffic and sales generated through your online shop. But with all the competition out there, how do we stand out from the crowd and keep customers coming back for more? Heather Robinson (owner of Skittish Digital), talks us through 5 ways to give your e-commerce business a boost! #1: Focus on content   Start with your website. This is your shop window; your chance to make a great first impression …